For Father's Day Crown Royal honored fathers by immortalizing them in an epic way and portraying them as
the kings they are — with royal velvet portraits. We created where you can
upload a photo of your father and place his face in different royal portraits, created by 5 different illustrators..


Anyone that submits a photo of their father was entered to win a real, hand painted velvet portrait made from the Crown Royal Velvet bag material.

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We created these short film pieces to be shared on social to help drive our followers to the contest:  

50 people across the country won the real, large-scale paintings complete with gilded frames.
We even surprised a few Dads with their paintings in person and made a film about it: 

CW/CD: Jared Elms